
Yoga Event Mastery
Transforming Passion into Successful Gatherings
About this podcast:
I want to learn effective event marketing strategies to successfully promote my yoga events and retreats.

#3 - Email Marketing Secrets for Yoga Events
In this episode, we'll explore effective email marketing strategies tailored for yoga events and retreats. Listeners will learn how to craft engaging email content, build a targeted subscriber list, and utilize automation tools to maximize attendance and boost engagement.
This episode is based on the following sources:
YouTube Videos (5)
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Email List Building Example PDFs for Yoga TeachersFound by David Chen
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Email Marketing Best Practices - Yoga Biz Studio - show #4Found by David Chen
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Marketing 101: Branding and Event Promotion for Yoga TeachersFound by David Chen
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Yoga Email Marketing: 5 Simple steps to start & grow your email following as a yoga teacher!Found by David Chen
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7 Email Marketing Strategies to Grow Your Email List: Nurture Your Yoga CommunityFound by David Chen
Reddit Discussions (1)
Articles & Blog Posts (5)
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Email Marketing for Yoga Studios: Strategies for a Profitable Yoga BusinessFound by David Chen
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A Beginner’s Guide to Email Marketing for Yoga StudiosFound by David Chen
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The Ultimate Guide to Email Marketing for Yoga StudiosFound by David Chen
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A Guide to Email Marketing Campaigns for Yoga TeachersFound by David Chen
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The Complete Guide to Email Marketing for Yoga StudiosFound by David Chen
YouTube Videos
Email List Building Example PDFs for Yoga Teachers
Explore how to use example PDFs to build your email list as a yoga teacher, using templates and strategies to attract new subscribers.
Email Marketing Best Practices - Yoga Biz Studio - show #4
This video highlights best practices for email marketing within the yoga industry, covering topics like segmentation, content creation, and analytics.
Marketing 101: Branding and Event Promotion for Yoga Teachers
An overview of branding and promotional strategies for yoga events, emphasizing the role of email marketing in reaching a broader audience.
Yoga Email Marketing: 5 Simple steps to start & grow your email following as a yoga teacher!
Learn the five key steps to starting and expanding your email marketing efforts as a yoga teacher, with practical examples and guidance.
7 Email Marketing Strategies to Grow Your Email List: Nurture Your Yoga Community
This video provides seven strategies to effectively grow and nurture an email list for yoga communities, focusing on engagement and retention.
Reddit Discussions
Am I insane for deciding to pull my business off of Facebook and Instagram?
Discussion in r/marketing
Community voices:
"You're right in that I shouldn't make the transition until I've got new marketing plan dialed. That being said, I also have a robust email list."
Emphasizes the power and importance of maintaining a strong email list, directly related to podcast's topic of email marketing strategies.
"You won’t find a better platform other than Instagram unless you go to TikTok. And that’s still in the air."
Offers insight into choosing digital platforms wisely—useful for strategic planning in email marketing.
"Regardless of your opinion of Meta, as a business decision if this is your main source of income then it's foolish to completely abandon your main traffic source before you have a new one set up."
Highlights the necessity of having a backup plan and gradual transition in marketing strategies, applicable to email marketing for yoga events.
Articles & Blog Posts
Email Marketing for Yoga Studios: Strategies for a Profitable Yoga Business
This article discusses the impact of email marketing on profitability, highlighting the importance of educational content and strategic audience engagement.
Key insights:
""Educational content attracts, information converts.""
Highlights the role of content in engaging and converting potential event attendees.
A Beginner’s Guide to Email Marketing for Yoga Studios
The article explains how email marketing can foster strong client relationships and promote offers efficiently. It discusses segmentation, promotion techniques, and how to build a responsive list.
Key insights:
""Email is the perfect platform to announce special promotions, seasonal discounts, or exclusive yoga events.""
Shows email's effectiveness in disseminating event-related announcements.
The Ultimate Guide to Email Marketing for Yoga Studios
This guide details the necessary steps to create a successful email marketing strategy, including list building techniques, choosing the right platform, and designing mobile-friendly emails.
Key insights:
""Segment your list based on factors like Yoga experience level and preferred class types.""
Relevant for crafting targeted messages for varied attendees at events.
A Guide to Email Marketing Campaigns for Yoga Teachers
The blog outlines four impactful types of email marketing campaigns with examples and tips, emphasizing newsletters, promotional emails, welcome campaigns, and lead nurturing strategies.
Key insights:
""When executed mindfully, email marketing can elevate your yoga business.""
Reinforces the potential benefits of a carefully planned email strategy.
""Successful email campaigns demand a holistic approach, recognizing that your community is diverse.""
Encourages a segmented approach to email marketing, vital for targeting various attendee profiles.
The Complete Guide to Email Marketing for Yoga Studios
The article provides a comprehensive guide on utilizing email marketing to build client relationships, improve class attendance, and attract new clients to yoga studios. Key strategies include automated welcome emails, segmentation, and promotional offers.
Key insights:
""Create emails as uplifting as your yoga classes...send creative emails that help establish your credibility.""
Emphasizes the importance of tone and content in crafting emails that resonate with the yoga community.
""With automation, you stay in touch with clients without constant manual effort.""
Highlights how automation can save time while maintaining consistent engagement—a valuable strategy for event marketing.

